 Camilla Solberg
Web Project Manager, Carlsberg
Camilla works in Group Communications and is responsible for managing and developing the intranets and websites worldwide. Camilla has worked for Carlsberg the last 4 years.
Previously, Camilla was a web consultant running e-learnings project for la Universidad Virtual de Monterrey in Mexico. Prior to that she worked on e-learning projects Ministry of Foreign Affairs, Denmark.
Camilla is a frequent speaker at national and international intranet and web management conferences and has just won an award of creating the most user-friendly website in Denmark in 2007. A short summary of the article in Børsen:
"Carlsberg surpasses all other companies on the Copenhagen Stock Exchange when it comes to reporting via corporate websites. Carlsberg's corporate website www.carlsberggroup.com scores highest points for investor information. This was revealed after a vote among 1000 users of Børsen Online - the largest Danish largest business daily.
www.carlsberggroup.com scored highest on parameters such as concrete investor information and user awareness and Carlsberg also stood out from competitors on parameters such as design and usability."
Carlsberg
Carlsberg has sales in over 140 markets and produces beer, soft drinks and mineral water at 95 sites in 50 countries.
The company produced 102 million hectolitres of beer in 2005, equivalent to 85 million standard bottles every day.
The Carlsberg Group employs more than 31,000 people and is headquarted in Copenhagen, Denmark.
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Presentation
Wednesday, November 7th: 15.45 - 16.45
Track: MOSS 2007
MOSS 2007 supports the business strategy
Ten years ago Carlsberg was a big beer but a small company. Today we have become a big company. We have increased ownership in order to restructure and achieve synergies. This leads to common projects, policies and behaviour across the Group. This calls for Group communication! The challenge is of course, that we have grown through acquisitions – we are mixed children. To survive we need to change existing behaviours.
The presentation is based on how MOSS 2007 supports the new business strategy and will include the following subjects:
- Worldwide intranet roll out on a common platform
- Implementation of Carlsberg visual design
- How we got attention (and money!) from the top management
- Come see and feel the most user friendly C20 website in Denmark (elected by 1000 readers of the Danish newspaper, Børsen)
View the schedule
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